Universal Movies Now Available In Apple’s iCloud

By Angie Han/April 9, 2012 4:30 pm EST

As digital rentals and purchases continue to increase their importance in the home video market, companies have been trying to find new and improved ways to entice customers. Last year also saw the launch of Ultraviolet, which gives consumers access to digital copies of DVDs and Blu-rays they’ve already purchased, and this month Walmart is rolling out a “disc to digital” service to convert physical media to digital copies for $2 to $5 a pop.

[Additional sources: Variety]